Working with our strategic partners as a gateway for Chinese businesses entering the UK market, by providing them with one-stop business support.
A regional hub that provides support to local businesses that are already dealing with China and that want to explore opportunities in the Chinese market.
Our partners and stakeholders
Sheffield already has a successful relationship with China, whether that be through investment and trade or the students at our universities but we need to grow that relationship significantly – and fast.
Five forward looking institutions in the city - New Era Development, Sheffield Hallam University, The University of Sheffield, Sheffield City Council and Sheffield Chamber of Commerce (representing the private sector) - have come together in a revolutionary partnership to deliver the unique China-UK Business Incubator (CUBI). CUBI will lead the growth of Sheffield’s relationship with China!